seo sheffield

Google Update November 2024

The latest Google Core Update was launched on November 11, 2024, and is currently rolling out, a process that may take up to two weeks to fully complete.

This update emphasises improving search result quality by prioritising “people-first” content, meaning content that genuinely satisfies user intent while reducing the visibility of low-value or manipulative pages such as those focused solely on rankings through keyword stuffing or thin content.

SEO professionals and website owners are encouraged to focus on creating high-quality, trustworthy, and engaging content, as these updates generally aim to boost such content while de-ranking others. 



Changes in search rankings may become more apparent over the next few weeks, with potential fluctuations, so patience is advised while assessing any potential impact on site visibility and traffic.